Choose (one) an example of an external or an internal force and discuss how this variable influences strategic management.

Let’s look at the Basic Model for Strategic Management. Strategic management consist of four basic elements: (1) environmental scanning, (2) strategy formulation, (3) strategy implementation, and (4) evaluation and control.

We will start by taking a look at environmental scanning. Our authors Hunger, Wheelen, Hoffman, Bamford (2015) discuss the importance of environmental scanning in creating a strategic management plan. Environment scanning is the monitoring, evaluation and disseminating of information from the external and internal forces.

Choose (one) an example of an external or an internal force and discuss how this variable influences strategic management. Can you relate this discussion to a healthcare organization you might be familiar with?

Hunger, J. D., & Wheelen, T. L., Hoffman, A. N., Bamford, C. E. (2015). Strategic Management and Business Policy (14th ed.). Upper Saddle River, NJ: Pearson Education


 

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